Private Equity and Venture Capital Investors

In the post-crisis era, private equity and venture capital investors offer a viable alternative for companies seeking outside capital to finance their further growth. To reach potential investee companies investors need a focused, multi-channel external communication strategy. Goodwill Communications with its in-house financial communications consultant team offers customized solutions to private equity and venture capital investors.

  • We fully align the primarily b2b communication processes to clients’ special investment goals considering the targeted company size and sectors
  • We develop PR-communication programs that support investors’ business objectives and help them reach targeted portfolio companies.
  • Based on the clients’ professional and sector expertise we build distinctive expert positions that help them stand out in the domestic market.

According to our experience, not even company executives understand fully the mechanisms of private equity and venture capital, mostly due to the minimal external communications characteristic of this industry. Well focused PR communication is capable to change this situation even in a short period of time. Regardless if investors are specialized in start-up, spin-off, company development, transition or buyout investments, Goodwill Communications’ consultants have gained substantial communications experience to contribute to the business success of such clients.